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You already know that you want to build a rink, but now you
need to find out if you should build one.
For a roller rink to be successful, it requires a major resource
- people. Usually a facility will need at least 30,000 people
living within a ten mile radius for it to be successful. Communities
with less than 100,000 people usually need no more than one
skating center. Also, find out the enrollment numbers in your
local schools. Pay special attention to the amount of children
enrolled in elementary and middle school; these children make
up your potential customers. You can expect between 2-3% of
these children to become regular customers. The rest of them
will be occasional customers, meaning they may occasionally
show up for birthday parties or school functions.
You can check with your local school board to receive enrollment
numbers, and you can also get plenty of useful information
from your local Chamber of Commerce. If you would like to
receive detailed demographics of your area, you can go to
sitereports.com.
This web site provides pretty solid information.
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